Recently, I have noticed a trend in drug ads on TV. They all seem to squeeze in, if at all possible, that either the drug is not associated with weight gain – or that most people lost “X” pounds while using the drug – even though the drug has nothing to do with weight loss.
Just like the TV ads for Trulicity.
Trulicity is an injectable drug for people with type 2 diabetes. It’s purpose is to help lower blood sugar levels.
That’s terrific. That can be really useful for some people.
From Trulicity’s website:
Don’t diet and exercise help lower blood sugar withthe aid of Trulicity?
The TV ad (and website) also says IN GREAT BIG LETTERS
And in not so big letters it says
Trulicity is not a weight loss drug.
Then why the fuck did you bring it up at all?
Also in teensy letters in the ad it says:
Gee. Wonder how those people ended up losing 10 pounds?